Following is an outline for the business model of the fictitious Societies Media Co.
I. ABOUT SOCIETIES MEDIA COMPANY
Societies Media Company is a leader in the social news media category. This award winning company has cracked the code on bringing popular news and local events to consumers. Societies Media combines the convenience of local city guides [...]
Archive for the ‘Mobile Media’ Category
Societies Media Co. business model
Posted in Abstract, Mobile Media, tagged mobile media model on February 22, 2009 | 1 Comment »
Improving WAP Usabililty
Posted in Mobile Media, Questions, tagged Mobile, mobile best practices, WAP on February 17, 2009 | 1 Comment »
The document “Mobile Web Best Practices 1.0” by W3C provides basic guidelines for improving mobile Web site usability. This is a useful reference document for mobile site creators. From an academic perspective, the paper provides useful insights as to why certain features are or are not acceptable on the mobile platform.
For example, W3C’s regulatory suggestions [...]
E-Waste & Displacing Place
Posted in Mobile Media, Reflection, tagged computer, disposal, e-waste, environment, incentive, Mobile, recycle on February 17, 2009 | Leave a Comment »
Key issue: Who is responsible for e-waste management?
Following is a review of the most salient information from Chapter 5 of the book Displacing Place, edited by Sharon Kleinman. It is written by Julie Newman and titled “Displacing Place with Obsolete Information and Communication Technologies.” The focus is on e-waste management.
Author’s Main Point: Waste-management needs to be considered [...]
Analysis of Mobile Media Campaign: NBC’s The Office
Posted in Abstract, Mobile Media, tagged Communications, Mobile, mobile campaign, SMS, text on February 17, 2009 | Leave a Comment »
The television conglomerate NBC has created a strong mobile media campaign for its hit show, The Office. The mobile campaign is broad in scope. It includes mobile content ranging from games to specially developed Mobisodes. Riding on the coattails of the show’s success, even mobile ringtones based on The Office can be found online from [...]
Confuse-a-Consumer
Posted in Mobile Media, Questions, tagged Mobile, ringtone on February 14, 2009 | Leave a Comment »
According to the About.com posting, “Jamster Slammed for Mobile Selling Practices,” by Stephen Lawson, the ringtone company Jamster/VeriSign was in a business of ill-repute in 2005.
Some questions come to mind while reading Lawson’s article:
1) Did Cingular acquire AT&T or vice versa? Lawson states “Cingular, which now owns AT&T Wireless…”
2) Analyst Eddie Hold metions “confused subscribers” [...]
Germany’s Communications Past & Present
Posted in Abstract, Evolution & Trends, Mobile Media, tagged Communication, Germany, Mobile, past, present on February 14, 2009 | 1 Comment »
In Germany, the past and present of communication technology resounds through the cities. Ancient churches feature pre-literacy communication: colorful stained glass windows tell the stories of The Bible. Marienkirche (St. Mary’s church) in the northern town of Lübeck features an old Gutenberg press. In Berlin’s Alexanderplatz, a different St. Mary’s Church stands within the same [...]
Mobile for Change
Posted in Mobile Media on February 1, 2009 | Leave a Comment »
The site PersonalDemocracy.com features a section devoted to Mobile Technology. In a blog posting on September 23, 2008, Justin Oberman writes about a Nokia Mobile Application Contest to Change the World.
Oberman reveals some interesting statistics that the average American consumer is probably unaware of:
“The Finnish company (Nokia) has 40 percent of the world market. That [...]
“The Wireless Application Marketplace”
Posted in Mobile Media, Questions, Reflection, tagged application marketplace, cell, open, wireless on January 25, 2009 | Leave a Comment »
The recent article on the stock market news Web site Seeking Alpha, “The Wireless Application Marketplace: Apple, Google, Microsoft and RIMM” by Option Dragon, offers a look at the emergence of wireless application marketplaces.
With the huge success of Apple’s iPhone App Store, other industry leaders are rushing to get a share of the market. [...]
Understanding the Mobile Ecosystem
Posted in Mobile Media on January 16, 2009 | 1 Comment »
Prepared for Adobe Systems Incorporated, the white paper “Understanding the Mobile Ecosystem” is an excellent foray into understanding the mobile industry. The well written paper provides a straight-forward view of the state of the ecosystem. It is a good resource providing background information as well as a look at future development.
I found it interesting to [...]
Mobile Subscribers
Posted in Mobile Media, tagged mobile content, mobile user statistics on January 12, 2009 | 1 Comment »
Mobile technology, as described by ABI Research’s Mobile Content End User Survey, has come to include a strong emphasis on data services as a primary offering. Through the Comparison of Mobile Subscribers and Social Networking Users by Nick Holland, two online surveys are used to evaluate the usage differences between these groups.
Holland finds that between [...]